No, they could call it the Tina Hendrix music school if they like. From other info I’ve seen on the case they were selling apparel with jimi on it and used the term Experience Hendrix on a few things. This is what they are barred from doing, not simply using the last name. Authentic Hendrix LLC does own the rights to using the name Jimi Hendrix for selling products, this is why Leon was sued for using his brothers name to sell a guitar. Now of course I doubt they would come after an individual who owned a Hendrix owned guitar and was selling it and mentioned his name but there is a lot of bad blood between them and Leon so they go after him every time he does it. Like the Hendrix vodka thing from years back.
Last edited: Jan 14, 2021